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The Border7℠ Blog
Dive into insightful tips, case studies, and success stories that showcase the transformative power of combining cutting-edge design with targeted marketing. Discover how you can elevate your online presence, drive engagement, and accelerate your path to digital success.
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Measuring Progress for the Impatient Entrepreneur
“Great things are done by a series of small things brought together.” – Vincent Van Gogh I’m often impatient and overwhelmed. Just when...
Ailsa Bracken
Mar 2, 20213 min read
Why You Need a Brand Story
Whether you’re a 1 person operation, or have a team of employees, people are what make a company. If social media has taught us anything,...
Border7 Studios
Feb 15, 20212 min read
Offering Installment Payments in Your Wix Store
It’s a lot of work getting a visitor to your website. There’s optimizing your website for popular search terms, paying for ads, writing...
Border7 Studios
Feb 12, 20213 min read
Why Wix is the Best
A lot has changed over the years with Wix, (a free, user-friendly, website building platform). As Wix Experts & Partners, we might be a...
Border7 Studios
Feb 2, 20213 min read
Can WordPress Be Used for Ecommerce
Short answer: Yes, but you’re going to need a plugin called WooCommerce. WooCommerce is a free plugin that can be added to any WordPress...
Border7 Studios
Jan 25, 20215 min read
Saying Goodbye to 2020
And hello to a (hopefully) kinder year! This year hasn’t been easy. The global pandemic has impacted us all on so many levels. People...
Ailsa Bracken
Dec 22, 20202 min read
How to Position Your Business During a Crisis
This pandemic has gone on longer than many of us had expected. On Sunday, December 7th, 2020, California entered into a strict 3 week...
Border7 Studios
Dec 9, 20203 min read
3 Pillars to Help You Refocus on What Matters in Your Business
Don’t let the tools take you out of the journey. We see it time and time again. A business owner lets the tools and tactics of marketing,...
Border7 Studios
Dec 4, 20204 min read
Email Marketing is Not Dead
but it might feel like your creativity is… Email marketing is not dead. It’s just not the sexy new tactic that’s being pushed. If you’ve...
Border7 Studios
Nov 30, 20203 min read
Establishing Goals for Your Ecommerce Business
Establishing Goals for Your Ecommerce Business This video is for you if you have an existing eCommerce business, and you are interested...
Border7 Studios
Nov 17, 20203 min read
Why Marketing Is So Important
You can have the best service or product in the world, but if no one knows about you or what you offer, it won’t do you any good. In this...
Border7 Studios
Nov 9, 20204 min read
How to Write a Good Blog Post for Your Brand
“I don’t know what to write.” “I don’t have time to write.” “What do I have to say?” These are excuses we hear often from business...
Border7 Studios
Oct 23, 20203 min read
Creating and Marketing Your Online Business – DIY or DWY
I’ve always liked to do things myself. I don’t even like asking where something is in a store – I’ll find it myself. It might be out of...
Ailsa Bracken
Oct 17, 20205 min read
Register for the Make It Big Conference
This post is sponsored by BigCommerce. Free, 3-day Virtual – Make It Big Conference Calling all retailers, entrepreneurs and ecommerce...
Border7 Studios
Sep 10, 20202 min read
How to Choose a Layout for Your Website
3 Tips to Help You Choose the Right Layout for Your Brand Feel Confident Knowing You’ve Chosen the Layout Your Online Business Needs to...
Border7 Studios
Aug 18, 20203 min read
What is Responsive Design?
And does your business need it… First Published: 02/13/14 When speaking with business owners about their website, a question that I’m...
Border7 Studios
Aug 17, 20203 min read
10 Questions A Web Designer Should Ask
Preparing for Your New Website Build You’ve decided it’s finally time to make it happen and create a website for your professional brand....
Border7 Studios
Aug 14, 20204 min read
Reclaiming Time in Your Day
Many entrepreneurs have a hard time turning off. If you’re like me, you might be a Type A personality that keeps a notepad next to their...
Ailsa Bracken
Jun 30, 20204 min read
Starting Conversations Through Online Marketing
Technology has a way of making things feel complicated – especially to those who are not tech savvy! Many business owners will hold off...
Border7 Studios
Jun 15, 20203 min read
Common Objections to Updating Your Website
Over the years, we’ve heard many reasons why business owners choose to put off updating their website. We get it. Learning web design and...
Border7 Studios
Jun 8, 20204 min read
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